Insights & advice

Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.

Three Things B2B Businesses Can’t Ignore In 2021 1

Three Things B2B Businesses Can’t Ignore In 2021

The global pandemic has prompted research companies to predict what businesses around the world…

Demystifying PunchOut: What is it and why it’s important 5

Demystifying PunchOut: What is it and why it’s important

If you’ve heard the term PunchOut and wondered what it was, you’re not alone….

Case Study: Boosting Loyalty & Sales During a Pandemic 9

Case Study: Boosting Loyalty & Sales During a Pandemic

When one of Australia’s most recognised electronic wholesalers turned their focus to its loyalty…

7 tips for B2B eCommerce & digital transformation success 17

7 tips for B2B eCommerce & digital transformation success

Implementing a digital transformation program centred around a digital commerce capability is on the…

The missing piece in B2B eCommerce: Automation 21

The missing piece in B2B eCommerce: Automation

When you’ve been involved in B2B eCommerce as long as we have, you tend…

B2B eCommerce personalisation use case for spare parts business 25

B2B eCommerce personalisation use case for spare parts business

It is without a doubt that the global pandemic has accelerated many companies’ digital…

B2B Vs B2C eCommerce: 6 key differences & why they're important 29

B2B Vs B2C eCommerce: 6 key differences & why they’re important

In the simplest of terms, the differences in B2B versus B2C eCommerce are the…

Boosting the value of your B2B eCommerce platform 33

Boosting the value of your B2B eCommerce platform

“Customers don’t like to order online”, “my customers are old fashioned”, “they prefer a…

The 5 B2B eCommerce mistakes you might be making 37

The 5 B2B eCommerce mistakes you might be making

You’ve started your B2B eCommerce journey- excellent. Choosing the right software is a key…

How To Drive B2B eCommerce Customer Adoption 41

How To Drive B2B eCommerce Customer Adoption

You’re excited about your new B2B eCommerce platform. You’ve crunched the ROI numbers and…

The Key To B2B eCommerce Success 61

The Key To B2B eCommerce Success

So what is the key to B2B eCommerce success? Is it Integration with your…

B2B eCommerce: Death of a Salesman? 65

B2B eCommerce: Death of a Salesman?

Tempted to launch a B2B eCommerce site, but concerned it could negatively impact your…