Insights & advice
Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.
5 Takeaways from the “3 Myths of B2B eCommerce” Webinar
In our recent session with Matt Boland (Infios) and Aaron Sheehan (OroCommerce), we unpacked…
Reimagining Sales in a Digital-First B2B World
Part 3 of the Executive Briefing Series for Manufacturing & Distribution Leaders If you’ve…
The Financial and Operational Upside of B2B eCommerce
Part 2 of the Executive Briefing Series for Manufacturing & Distribution Leaders Most B2B…
VTEX Leaving MACH Alliance / Religion? B2B at ShopTalk, the B2B Bubble, with The Crew
In the debut episode of The B2B eCommerce Show, a powerhouse panel of experts…
Beyond Best Practices: The New Playbook for B2B Product Detail Page Optimization
For the last decade, “best practices” have ruled the B2B product content world like…
Solving the Silent Struggle in B2B: Why Returns, Warranties, and Repairs Deserve a Seat at the Strategy Table
Ask any distributor what keeps them up at night, and reverse logistics returns, warranties,…
The AI Advantage: Elevating B2B Operations for Distributors and Manufacturers
If you are interested in the deck – here you go In this webinar,…
The Unlikely Traits of a Modern B2B eCommerce Brand with Kyler Nixon
In a world where customer acquisition is harder (and more expensive) than ever, the…
5 Lessons Learned from the B2B eCommerce in France Webinar
B2B eCommerce is evolving rapidly, and regional insights are crucial for businesses looking to…
Why Distributors Need Better Product Data? with Caroline Ernst
If you think product content is just for eCommerce, think again. According to Caroline…
Beyond the Website: Driving Real Customer Adoption in B2B eCommerce
You launched your eCommerce site. You made the investment. Maybe even trained your team….
How to Build a World-Class Product Content Team: Insights from Anthony Testa
In B2B commerce, content isn’t just about marketing, it’s infrastructure. Without clean, structured, and…