Insights & advice

Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.

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Why B2B eCommerce Projects Fail

As the new year kicks off, many B2B companies—especially small and mid-sized businesses—are diving…

Episode 1

B2B Buying is Changing – Are You?

Not All Buyers Are Created Equal Sam Aldinger of Fastenal dropped a foundational reminder:…

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AI Will Replace Your Job? Not So Fast Says Nick Pericle

Why the future of B2B starts with individual transformation, not enterprise rollout. The AI…

B2B eCommerce Trends & Predictions for Future

We’re excited to share this exclusive report on the state of B2B eCommerce and…

Behind the Scenes in the B2BEA US HQ!

Behind the Scenes in the B2BEA US HQ!

Snow may have blanketed Greenville, South Carolina, but inside the B2BEA U.S. headquarters, things…

Navigating Digital Transformation with Allen Rigby at NHP Electrical Engineering Products

In today’s fast-paced digital world, B2B companies face a common challenge: delivering an efficient,…

Braskem’s Edge: Driving Growth and Efficiency in B2B eCommerce

Braskem, one of the largest petrochemical companies in the world, has successfully transformed its…

United Pacific Industries: B2B ecommerce success story

United Pacific Industries, a leader in the automotive aftermarket and OEM parts industry, has…

The evolution of distributors in the digital age

For decades, distributors have been the essential link in supply chains, bridging the gap…

Customer Adoption in B2B

Recording: Customer Adoption Master Class

Resources / Downloads Below is the PowerPoint deck and PDF for you to use!…

Decoding the acronyms: Simplifying B2B ecommerce language for executive conversations

Have you ever tried to have a conversation with someone who’s deeply into a…

The No.1 killer to B2B ecommerce projects

In today’s rapidly evolving digital landscape, eCommerce has become a vital channel for businesses…